Wiegmans
we clean
More than a regular cleaning company.
Client
Wiegmans
Year
2022
Category
facilitair
Type of Work
Brand Strategy
Brand Design &
implementation
Brighter Brands was asked to review and redesign their brand.
We also created the new payoff
'we clean' with this clean and clear strategy, the new Wiegmans Brand is strong, recognizable and ready for a clean future.
Wiegmans has been the service expert for business services throughout the Netherlands since 1982.
They keep their customers happy and ensure continuity! By always putting their core values first!
- Honesty and reliability
- Customer satisfaction
- Transparency and accessibility
- Open communication
- Good value for money
For Wiegmans we created a strong and bright Monogram. The combination of the 'W' and a water drop makes this brand clean and recognizable.
